The evolution of the product landscape in life insurance business and the status quo reveals that in the current environment just a new product is not enough. It is necessary to develop a complete solution that fulfils the present and future requirements of the company, the customers and the sales channels. Therefore, products have to show many and new attributes, like:
Furthermore, the mode of developing new products has to be changed fundamentally in order to identify and implement these requirements successfully.
New Insurance Business gives support to insurance companies for a revision of the product development process as well as guidance during product development projects from idea, concept to implementation – holistic and during all project phases.